Products and Services

Questline means ‘to make energy engaging.’ Our Core Four represents Questline’s key areas of expertise: Content, Utility Program Promotion, Digital Channel Deployment and Engagement Strategy.

What We (Really) Do

Take a peek at some of our recent work for the 480+ energy clients we serve.

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Questline eNewsletters: Reach Your Customers Where They Are

The perfect complement to your Digital Content subscription, Questline eNewsletters are powered by an innovative digital platform for the creation and delivery of monthly branded communications. Backed by Questline’s 25+ years of utility industry experience and digital expertise, our eNewsletters are a cost-effective, all-inclusive tool for sharing informative, insightful content with your customers.
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Welcome Series: It Starts with a Simple ‘Hello.’

A smart way to successfully develop a trusted relationship with your customers is to start when the connection begins. Energy utility companies that welcome new customers with effective customer onboarding programs know a well-executed Welcome Series can increase overall customer satisfaction and positively impact J.D. Power ratings. Questline’s Welcome Series is a best-practice digital solution created to help you simply and automatically establish meaningful customer relationships early on when it’s most effective.

Outage Communications: Roll Out Vital Information

Your communications can help customers stay safe before, during and after severe weather. Questline’s Outage Communications solution streamlines the communication process, getting essential, time-sensitive messages to customers when they need it. Not only will you encourage engagement, but you’ll also increase enrollment in your outage and storm-related programs, such as outage text and email alerts.
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Paperless Billing: Turning Customer Convenience into Customer Conversions

When customers go paperless, your costs go down and your digital interactions with them go up. Plus, you’re a step closer to meeting your conversion and customer satisfaction goals. And that’s where we come in. Questline’s proven Paperless Billing Series provides the marketing communications you need to reach your customers where they are, increase their engagement and boost enrollments in your program.
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High Bill Series: Delivering Higher Customer Satisfaction

We’ve all seen the J.D. Power reports – customers want control, convenience and proactive communications from their energy utility. Questline’s High Bill Series is designed to deliver just that. By reaching out to customers at the start of summer and winter, when energy use can rise and bills can spike, you’re giving them the power to take greater control over their energy use through your services, rebates and tips. Our High Bill Series will help you increase program awareness and participation while strengthening customer satisfaction.
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Questline Content: Engagement Made Simple

With Questline Content, you can reach your customers without overreaching. We eliminate the resource-intensive, time-consuming creation of from-scratch digital content. From interactive infographics and quizzes to top-rated articles and videos, Questline gives you access to over 2,000 digital content assets, as well as the freedom to choose exactly when and where to communicate with your customers.

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Pathfinder: Electric Vehicles

As interest in EVs continues to grow, energy utilities can serve as a trusted resource and influencer. Customers have many questions and concerns about electric vehicles, and you have an opportunity to guide them. Questline’s strategic solution empowers energy utilities to meet their program goals and help customers reach their EV destinations.
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Pathfinder: Solar IQ

Your customers are interested in solar power, but they also have a lot of questions. Questline and Distributed Energy Financial Group (DEFG) have partnered to create an innovative package of solar research and educational content so energy utilities can provide the right answers. As a trusted resource, you can help guide residential customers along their solar power journey.
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Energy Management Systems

Energy Management Systems are one of the best ways for commercial and institutional facility managers to control energy use and lower operating costs. For energy utilities, your customers’ EMSs can be key to implementing demand response programs, developing smart grid infrastructure or meeting efficiency goals. Questline’s strategic solution helps you communicate those benefits to facility managers and make sure they’re getting the most from their Energy Management Systems.
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Power Your Business

When it comes to energy efficiency, every industry is unique. Questline’s Power Your Business segmentation tool helps energy utilities understand the needs of different small- and medium-sized business customers and deliver the right information – making it easy to reach SMBs with targeted, industry-specific communications.
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