For over 30 years, Questline Digital has been dedicated to helping energy utilities connect with their customers. Before changing our name to Questline and then Questline Digital, the company that started as “Tech Resources Inc.” was engaging energy utility customers through the latest technology at the time: the fax machine. While technology has certainly changed
Performance metrics are the secret sauce of digital marketing, allowing marketers to directly measure the results of their campaigns. But why settle for evaluating performance metrics after a marketing campaign has run? Why not use those metrics to your advantage — to evaluate, adjust and improve performance during a campaign? That’s the promise of A/B
What important energy trends should your natural gas customers be aware of in 2021? As their trusted resource, your energy utility should be prepared to answer customer questions and provide information that helps customers get up-to-speed on innovations and new technologies. To get started, here are five energy trends for natural gas consumption and end-use
The new year is here — and that means new trends for electric utilities to watch in the months ahead. It’s important to stay ahead of these innovations so your energy utility stand out as a trusted resource to customers. To help start the new year right, here are five energy trends for electricity consumption
Concerns about racial justice, diversity and inclusion have taken on renewed importance this year with a national dialogue that was long overdue. For energy utilities this issue is critical, not just as large employers, but as institutions in your communities and in the way you serve and represent your customers. In Questline Digital’s Plugged In